'Demand for my product grew after I gifted it to family and friends': former chef turned entrepreneur on pursuing her full-time business

Ivy Grace Roy and her chilli garlic oil

"You can start small with your business then work hard for it to grow, be patient and don't give up right away because in time you will also see the fruit of your labour," Ivy Grace Roy on how her side hustle turned into a full-time business. Credit: Supplied by Ivy Grace Roy

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Initially starting it as a side hustle, former chef turned home-based entrepreneur Ivy Grace Roy developed her chilli garlic oil product and eventually pursued it as a full-time business in Melbourne six years ago.


Key Points
  • Based on Statista, the food industry is forecast to grow by 4.62% (2025- 2029) resulting in a market volume of US $115.70 bn in 2029.
  • According to Roy, her product, Ivy's Homemade Chilli Oil is being sold by at least 40 retailers across Australia.
  • Roy's product has been acknowledged and given several 'chilli' awards under the Australia and New Zealand category.
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'Demand for my product grew after I gifted it to family and friends': former chef turned entrepreneur on pursuing her full-time business

SBS Filipino

21/01/202512:06
Roy's product has been acknowledged and given several 'chilli' awards under the Australia and New Zealand category.
Roy's product has received several 'chilli' awards under the Australia and New Zealand category. Credit: Ivy Grace Roy
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