A boyish-looking entrepreneur who became the new face of corporate greed in the US when he jacked up the price of a lifesaving drug fifty-fold was led away in handcuffs by the FBI on unrelated fraud charges in a scene that left more than a few Americans positively gleeful.
Martin Shkreli, a 32-year-old former hedge fund manager and relentless self-promoter who has called himself "the world's most eligible bachelor" on Twitter, was arrested in a grey hoodie and taken into federal court in Brooklyn, where he pleaded not guilty. He was released on $US5 million ($A7.02 million) bail.
If convicted, he could get up to 20 years in prison.
Online, many people took delight in his arrest, calling him a greedy, arrogant "punk" who gave capitalism a bad name and got what was coming to him. Some cracked jokes about lawyers jacking up their hourly fees 5000 per cent to defend him in his hour of need.
Prosecutors said that between 2009 and 2014, Shkreli lost some of his hedge fund investors' money through bad trades, then looted Retrophin, a pharmaceutical company where he was CEO, for $US11 million to pay back his disgruntled clients.
Shkreli "engaged in multiple schemes to ensnare investors through a web of lies and deceit", US Attorney Robert Capers said in a statement.
Shkreli was charged with securities fraud and conspiracy. A second defendant, lawyer Evan Greebel, was charged with conspiracy and also pleaded not guilty.
A spokesman for Shkreli released a statement saying he denies the charges and "expects to be fully vindicated".
"It is no coincidence that these charges, the result of investigations which have been languishing for considerable time, have been filed at the same time of Shkreli's high-profile, controversial and yet unrelated activities," said spokesman Craig Stevens.
In September, Shkreli was widely vilified after a drug company he founded, Turing Pharmaceuticals, spent $US55 million for the US rights to sell a medicine called Daraprim and promptly raised the price from $US13.50 to $US750 per pill.
The 62-year-old drug is the only approved treatment for toxoplasmosis, a rare parasitic disease that mainly strikes pregnant women, cancer patients and AIDS patients.
The move sparked outrage on the presidential campaign trail and helped prompt a Capitol Hill hearing on drug prices. Headlines called the Brooklyn-born Shkreli "America's most hated man", the "drug industry's villain" and "biotech's bad boy" - and those were just some of the more printable names.
Prosecutors said the investigation that led to Shkreli's arrest dated back to last year, before the furore over the drug-price increase.
Shkreli defended the increase by saying that insurance and other programs would enable patients to get the drug and that the profits would help fund research into new treatments.
But he also made an unapologetic business-is-business argument for the price jump. In fact, he recently said he probably should have raised it more.
"No one wants to say it, no one's proud of it, but this is a capitalist society, a capitalist system and capitalist rules," he said in an interview at the Forbes Healthcare Summit this month. "And my investors expect me to maximise profits, not to minimise them or go half or go 70 per cent but to go to 100 per cent of the profit curve."
On Thursday, Robert Weissman, president of the watchdog group Public Citizen, said Shkreli got "a deserved comeuppance".
"Al Capone was brought down for tax evasion, but he committed many worse crimes," Weissman said. "So if Shkreli's arrested for securities violations, it's a comparable justice."